The CU Success Series

An unexpected occurrence happened along the path of three decades serving credit unions and their business partners: the course widened to include helping many of the most recognized customer-centric companies in the country. After all, so many credit unions and their leaders have current and historical ties to these exceptional companies (think Caterpillar, Coca-Cola, Delta Air Lines, FedEx, Marriott, Nordstrom, and more).  

What is it about these companies, cultures, and results that set them apart? These companies understand they exist, last, and will prosper because of their customers. Their commitment to a customer-focused way of life, ongoing marketing, and exceptional service leads to new, repeat, and referred business.

What direct lessons from these companies can your credit union incorporate it its own culture, service standards, experiences, and commitment to members? The CU Success series provides a year’s worth of training into weekly micro-learning videos that put member-centricity into action in five minutes.

You get:

26 Episodes for the First and Second Quarters of 2021 are available including:

Watch a sample: The Foundation of Customer-Centricity

 Email Jeff and bring industry excellence into your virtual learning programs – jeff@jeffrendel.com.