Sales and Service

2 x 2 x 2 is Too Long

“2 x 2 x 2 is 2 Long” by Jeff Rendel, Certified Speaking Professional “Thanks for your order, Jayne. We’ll send you an update when

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From KFC to CXO

“From KFC to CXO” by Jeff Rendel, Certified Speaking Professional One never knows from where the next credit union leader will emerge. He could be

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Relationships Drive Results

“Relationships Drive Results” by Jeff Rendel, Certified Speaking Professional Sometimes, excellent market research is, literally, on the other side of the building. Just a few

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One Click to Borrow?

“One Click to Borrow?” by Jeff Rendel, Certified Speaking Professional Fifty Northwest credit union CEOs gathered last year, and the topic turned to Amazon Prime.

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PFI, Where Art Thou?

During a recent discussion, nearly 50 credit union CEOs deliberated that consumers may not seek a primary financial institution (PFI) for all financial services needs.

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